yup arch got a wall of text for this one and will need editing, its 3:30 am
the mentality behind this page http://dj2entertainm...-is-transmedia/
it's almost similar in a sense to what the SJWism did to mass effect, in attempting to (in this case) make a consulting business OF making stories FOR a brands interest in simultaneous/interconnected product/media outlet diversification, a business that can transcend certain media channel preference barriers, development staff limitations, pop culture differences, or/as well as individual and societal differences, through whatever means necessary, they may end up killing the (mostly) indie brand(s) they are working on by spending/absorbing all their appropriated budget for little gain to the IP/brand. in this case they focus on multi-medium catering*(see below) their story rather then what the catastrophe that andromeda was/is
* (id prefer the term "calibrating blindly" here over "catering", you aren't catering if you aren't really listening to your fan base you are so ecstatic about, in an analogy: you're adjusting dials at random trying to get an xbone to connect to the PSN, is what that is)
furthermore most of that that isn't anything that hasn't already been done (correctly) and talked about for 2 decades, for reference remember:
"lets make an anime to air in japan, market as a cartoon to america, 30 seasons, books, comics, with 15+ iterations of a video game on one single hand held platform brand's multiple series's of device, 1 iteration of an AR video game on a mobile platform, a dozen+ sets of 100+ TCG merchandise with foil limited or exclusive options, plushies, key chains, action figures, and other collectibles, we'll call it "peg pokemen in the ass" our slogan will be "we beat DJ2 entertainment to this idea by 2 decades"" brand up since '96
FF, rpgs, mmorpgs, movies, an anime (adapted from a different ff movie?)
warhammer yea theres an animated movie out there
magic the gathering books, tcg, ccg, smaller scale ccg, a bad xbox game, some other sht brand up since '93
warcraft books, rts, mmorpg, tcg, ccg,
hell even halo still managed to pull it off better then "DJ2" before AND AFTER bungie jumped ship with a few ways (wars, legends, that one book, those live action rumors that never even panned out were more fruitful then anything dj2 put together for hawken)
by comparison barring mass effect 1 and 2, bioware did a better job in what they attempted to do with mass effect through andromeda then DJ2 did with hawken's entire brand, and that is fuzzy bunnyng saying so much its fuzzy bunnyng ridiculous considering the level of failure attained with andromeda
and i mean that EVEN AFTER acknowledging the differences in scale between an indie staff and bioware/microsoft&bungie, but also reminding everyone the brand development price tag for hawken was after all rumored at $30,000,000, and i can only question how much of that was paid out TO dj2, AND all those big brands started small too ANYWAY
diversification induced exponential success: $-9,000,000
product bankruptcy sale/buy up: +/- $50,000
absorbing millions of dollars for minimal efforts, distinctly abominable results, maintaining that failure was through no fault of your own, keeping your partial influence in the brand, bragging about perceived successes using a clear failure as an example, somehow working the terminology "bible" into an industry some bible freaks consider the devil incarnate, possibly also picking up an ownership stake of hawken in the process: priceless
"while also offering meaningful interconnection and expansion to the IP's overall 'canon'"
cringe worthy cuz i only ever hear "canon" as of late when the discussion is criticism of how the most recent something or other broke the whole operation and every fanboy is losing their damned mind
you belong in the trump administration for that one
and i love:
Transmedia Production uses many storytelling tools – including digital media, games, video, television, theatrical, print, social, mobile and a whole host of other new and evolving platforms (e.g. VR).
thats adorable, did you consult for defiance too? big help you were i'd imagine you're only selling point: "DIVERSIFY MORE, FAIL HARDER, PAY ME MORE"
but not AR?
also why are we all still calling psuedo 4k on a display measured in INCHES attached to a box on your HEAD vr? PLUG AND PLAY BRAIN NETWORKING w/virtualized environment quantifiable sensory input OR G.T.F.O.
honestly i could imagine DJ2 being the type to (if given the opportunity) destroy any brand and still make money, i surmise they are wholly accountable for the downfall thus far of hawken, and i believe their existence being revealed makes moot any excuses for its failure, it was rigged to fail FOR the money
Edited by ArchMech, 11 April 2017 - 11:54 PM.